Blueshift is an all-in-one platform that provides the complete end-to-end service of a CDP and a Marketing Automation tool. We ingest and store your data, unify profiles into a single view of the customer and then allow you to segment that for use by your marketing team. Blueshift uses AI, behaviour profiling, real-time decisioning and personalisation to provide intelligent insight into your customer’s intents, in order to trigger the next best actions. With Blueshift, you can create and automate customer journeys and campaigns with a fraction of the effort, and better engage your customers across all of your channels.